November 12, 2001
Volume 1, Issue 2

Trade Secrets
                      News and Information for Tradeshow Service Providers


Will the real EMS please stand up?

Some folks say that imitation is the finest form of flattery, but it can cause some real problems in the business world.

Recently, a competitor of ours in Louisville, KY adopted a deceptively similar name to our own, causing some serious confusion.

We would like to take this opportunity to reassure our customers that the real EMS is still standing; ready, able and willing to service your tradeshow needs in Louisville, and throughout our entire service area.

 
The EACA Gets a New Face (and so do we).
August 1, 2001

Exhibit Management Solutions is proud to announce that, just after the last issue of Trade Secrets went to press, we became a member of the Exhibitor Appointed Contractor Association. The EACA seeks to "raise the level of service excellence on the showfloor", conducts periodic training and safety seminars, and serves as an advocacy group for independent tradeshow services providers. We sincerely hope that our participation in the EACA will help the industry as a whole (and get those pesky EAC fees reduced).

Also on the proud front: Have you seen our website lately? We’ve transmogrified it into an interesting, informative, and interactive portal, that won’t give you pink eye (if you never saw the old site, it was a peculiar shade). Our address is still www.exhibitorsolutions.com, but you can also bookmark: www.emsiandd.com.


Refurb Tech-Tips: Look Good With What You've Got.
By Kris Fox

Many companies that exhibit with a 10' backwall use portable pop-up or panel displays. These assets are shipped around the country, typically from show to show. Needless to say, by the third or fourth show of the season, the panels can look a little rough around the edges -- literally. The magnets from one panel will imprint on the fabric of another.

To rejuvenate these panels, our techs have developed what we call an "instant showfloor refurbishment". By adding an empty spray

 

bottle and a stiff brush to your show kit, you can use the following technique to remove the imprint marks in fabric panels:

After setting up the exhibit (but before adding headers and graphics), fill your bottle with water from the nearest water-fountain.

With the bottles' nozzle set to "mist", lightly spray the fabric of one panel, overlapping the edges.

Brush the fabric using upward strokes, paying special attention to the edges.

 

This process works best on velvet-loop panels, and is no substitute for a professional refurb, but it can go a very long way to helping your client look their best.

 

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© Copyright 2001 Exhibit Management Solutions,  All rights reserved. Trade Secrets is a periodic newsletter with distribution made to interested parties only.  If you have received this issue in error, we apologize. Please unsubscribe by clicking here or by calling us toll-free at (888) 216-2362.